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 Post subject: Dummies
PostPosted: Tue Apr 22, 2008 11:00 am 
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I get a couple of e-mails a week from the 'Dummies' people pushing their latest books. Today's e-mail was a bit of a jaw dropper:

Multiple Sclerosis For Dummies

By Rosalind Kalb, Ph.D., Nancy Holland, RN, EdD, MSCN, Barbara Giesser, MD, David L. Lander

Now if only they could write MS Research for Dummies.

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PostPosted: Tue Apr 22, 2008 1:19 pm 
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Last edited by Lyon on Mon Nov 28, 2011 4:18 pm, edited 1 time in total.

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PostPosted: Tue Apr 22, 2008 4:26 pm 
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Dear Oreo, who else but us folks would buy such a book.. for our relatives perhaps... friends...?
We are very important if they write a book about us... :D take care, Carole


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 Post subject: Re: Dummies
PostPosted: Tue Apr 22, 2008 4:30 pm 
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oreo wrote:

Now if only they could write MS Research for Dummies.


We would all buy this one and make them a fortune.

gwa


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 Post subject: Re: Dummies
PostPosted: Tue Apr 22, 2008 4:48 pm 
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Last edited by Lyon on Mon Nov 28, 2011 4:17 pm, edited 1 time in total.

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PostPosted: Tue Apr 22, 2008 6:53 pm 
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The reviews of the book indicate that it is full of excellent information. The price tag is a bit steep. Maybe Ian, the self proclaimed millionaire, will buy it and tell the rest of us about it.

I wonder who the "Dummies" are that are targeted for purchasing the book. Sounds like it is pretty technical for dummies.

gwa


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 Post subject:
PostPosted: Tue Apr 22, 2008 7:42 pm 
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Last edited by Lyon on Mon Nov 28, 2011 4:15 pm, edited 1 time in total.

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 Post subject:
PostPosted: Wed Apr 23, 2008 5:46 pm 
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Isn't it great how a company can make a comical title out of a serious problem and then make money off of it?


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