The following is a link about a TV advertisement (which I never saw) by the MS Society in Aus. Nothing of benefit, just interesting to see.
http://www.msaustralia.org.au/tvc.htm
or you can go straight to the video (15MB) at
http://www.msaustralia.org.au/webcasts/MS0007_60.mpeg
'Saboteur' - MS TV Commercial
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CureOrBust
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TwistedHelix
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Wow, Cure, that's a powerful image! A few years ago the UK MS Society ran a print campaign which consisted of a single black and white photograph. It was of a naked person's back, and the spine had been torn out – simple but very powerful – I find these images very emotive, but I'd be interested to find out how the general public reacts,
Dom
"The average man follows not reason but faith and this naive faith requires necessary illusions, and emotionally potent oversimplification by the myth maker to keep him on course." (Chomsky quoting Reinhold Niebuhr) Link
The "course" in this case being the autoimmune theory of multiple sclerosis.
The "course" in this case being the autoimmune theory of multiple sclerosis.